Faculty research
Continue your access to MBS's active and vibrant research culture through comprehensive resources including:
- MBS publications & working papers
- MBS case study services, and
- current research activities by MBS faculty members.
Research
Brands back away from Second Life
For the past 18 months there has been a growing buzz about the amazing virtual world of 'Second Life' , but now the international brands who were quick to jump on board are quietly backing away. Associate Marketing Professor Mark Ritson explains why. Full story
What Women Want: Gender at the Negotiating Table
Women negotiating to improve their economic outcomes are hindered by the pervasive and subtle effects of gender stereotypes, writes MBS Professor Mara Olekalns. Full story
Does HR hold the key to business success?
HR professionals need to be the conduit to link people, strategy and operations to drive business success, says Program Director in Leadership, Eugene Fernandez. Full story
Associate Professor Kannan Sethuraman - Operations Management
Professor Kannan Sethuraman's ground-breaking research into the healthcare industry has the potential to save millions of dollars. Full story
Professor Mara Olekalns - Negotiations
Professor Mara Olekalns's latest research project examines emotion, power, types of trust and why people choose to lie in some situations but tell the truth in others.
Full story
Professor Les Johnson - Marketing
Latest research by Professor Les Johnson and colleagues sheds light on how community banks in Australia are improving the social well-being of the communities they serve.
Full story
Dr Jody Evans, Senior Lecturer – Marketing, PhD Coordinator
Jody Evans is taking her pioneering research into the marketing and branding of museums to the USA - home to many of the most successful and recognisable museum brands in the world - all thanks to donations from alumni.
Full story
Associate Professor Pat Auger - Information Systems & e-commerce
Professor Auger's worldwide study investigating ethical consumerism involved interviews with over 1000 consumers across 8 countries - with some surprising results.
Full story
